ROLE

ROLE

CREATIVE DESIGNER

CREATIVE DESIGNER

DURATION

DURATION

TOOLS

TOOLS

CHEESECAKE

FACTORY

Cheesecake Factory is a renowned restaurant chain celebrated for its extensive menu featuring a wide array of decadent cheesecakes and savory dishes.

What came out of it?

An informative and fun email experience to keep

customers enthusiastic and eager to indulge in the

Cheesecake Factory dining experience 🍰

How did it start?

Cheesecake Factory required planned weekly email

campaigns scheduled a month in advance to effectively

promote upcoming holidays, introduce new menu items, and incentivize customer engagement through rewards programs.

What did I do?

I crafted weekly email assets by

exploring the brand guidelines to

infuse a fresh perspective while effectively promoting the targeted objectives.


Strategically utilizing a blend of images and GIFs to

effectively showcase diverse menu items, accentuate signature cheesecakes, and sustain audience engagement.

Cheesecake Factory is a renowned restaurant chain celebrated for its extensive menu featuring a wide array of decadent cheesecakes and savory dishes.

CHEESECAKE

FACTORY

  • ROLE: VISUAL DESIGNER

  • CREATIVE DESIGNER: BRYAN SCOTT

  • DURATION: APRIL 2022 - JUNE 2023

  • TOOLS: FIGMA & PHOTOSHOP

Cheesecake Factory is a renowned restaurant chain celebrated for its extensive menu featuring a wide array of decadent cheesecakes and savory dishes.

CHEESECAKE

FACTORY

  • ROLE: VISUAL DESIGNER

  • CREATIVE DESIGNER: BRYAN SCOTT

  • DURATION: APRIL 2022 - JUNE 2023

  • TOOLS: FIGMA & PHOTOSHOP

What came out of it?

An informative and fun email experience to keep

customers enthusiastic and eager to indulge in the

Cheesecake Factory dining experience 🍰

How did it start?

Cheesecake Factory required planned weekly email

campaigns scheduled a month in advance to effectively

promote upcoming holidays, introduce new menu items, and incentivize customer engagement through rewards programs.

What did I do?

I crafted weekly email assets by

exploring the brand guidelines to

infuse a fresh perspective while effectively promoting the targeted objectives.


Strategically utilizing a blend of images and GIFs to

effectively showcase diverse menu items, accentuate signature cheesecakes, and sustain audience engagement.

How did it start?

Cheesecake Factory required planned weekly email

campaigns scheduled a month in advance to effectively

promote upcoming holidays, introduce new menu items, and incentivize customer engagement through rewards programs.

What did I do?

I crafted weekly email assets by

exploring the brand guidelines to

infuse a fresh perspective while effectively promoting the targeted objectives.


Strategically utilizing a blend of images and GIFs to

effectively showcase diverse menu items, accentuate signature cheesecakes, and sustain audience engagement.

What came out of it?

An informative and fun email experience to keep

customers enthusiastic and eager to indulge in the

Cheesecake Factory dining experience 🍰

How did it start?

Cheesecake Factory required planned weekly email

campaigns scheduled a month in advance to effectively

promote upcoming holidays, introduce new menu items, and incentivize customer engagement through rewards programs.

What did I do?

I crafted weekly email assets by

exploring the brand guidelines to

infuse a fresh perspective while effectively promoting the targeted objectives.


Strategically utilizing a

blend of images and GIFs to

effectively showcase

diverse menu items, accentuate

signature cheesecakes, and sustain

audience engagement.

What came out of it?

An informative and fun email experience to keep customers enthusiastic and eager to indulge

in the Cheesecake Factory

dining experience 🍰